Tinder users will not have to rely only on looks or even fake profiles to seek a match anymore. Now they can use music to paint a better picture of themselves.
Tinder and Spotify announced a partnership Tuesday that will allow users to choose any song to display as their “anthem,” where potential matches can listen without leaving the app.
In order to use the feature, Tinder users must first search Spotify to find their “anthem.” Next, they must visit their Tinder profile settings to connect with their Spotify account, and then users can find which of their favorite artists they want displayed. Finally, they can swipe right to see who else shares their taste in music. Tinder CEO Sean Rad told Business Insider this new feature is something the company has wanted since the start. After discussing the idea with Spotify for the past two years, the feature is available in every Tinder market where Spotify is also present.
Some students at the University of Memphis like the partnership. Others think the idea is “kind of stupid.”
